Google My Business is a tool that enables you to manage and optimize your Business Profile on Google.

Google Business Profile (GBP) is a free tool that allows you to influence how your business appears on Google Search, Google Maps, and Google other patform.

Is a Business Profile on Google free? Yes, it's free to create your Business Profile on Google. Create your profile at no cost, and you can manage your business from Google Search and Maps to start reaching more customers.

Benefits of using a Business Profile
* Edit your listing and speak for yourself. ...
* Practical and easy to manage. ...
* Premium options, all for free. ...
* Signing up for a Business Profile is simple. ...
* Understand and expand your presence

With a Business Profile on Google, you can manage how your local business shows up across Google products, like Maps and Search. If you run a business that serves customers at a particular location, or you serve customers within a designated service area, your Business Profile can help people find you.

Local SEO is critical, even with Google Business Profile
Optimize every part of it. Create local content for your chosen keyword and business location and get quality local backlinks to build a solid link profile.